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The Madelia Network: How We're Building Relationships with Local Contractors

Updated: Sep 12, 2023

Our journey began as a General Contractor, building homes after the Tubbs fire that devastated our local community. We saw firsthand the challenges of comparing insurance adjustors' "Xactimate" with the reality of construction costs. The traditional models failed to account for the local economy, cost of living, labor costs, warehousing inventory, and other factors unique to places like California and Hawaii.

Madelia is the culmination of the work performed since the Tubbs fire. Between the homes we built and the estimates we prepared, we realized there had to be a better way to do this, and importantly, to do this before a fire happened. That realization set me on a journey to turn my data and estimates into a living model. It was a vision to create a system that not only responds to disasters but proactively prepares homeowners with accurate and reliable information.

The Madelia network is at the heart of our innovative approach. It's not just about numbers and calculations; it's about relationships and trust. We've forged connections with a wide variety of subcontractors, each with different skill levels and price points. These relationships are vital in understanding the nuances of construction and aligning pricing with client expectations.

In the construction industry, especially in regions with unique challenges like California and Hawaii, a one-size-fits-all approach simply doesn't work. What might be acceptable to one homeowner might be completely unacceptable to another. The sophistication and expectation levels of clients vary widely, and our network allows us to match the right subcontractor to the right home.

By working with real subcontractors who have a proven track record, we ensure that our estimates are grounded in reality. We know the local economy, the cost of living, and the specific challenges of building in our region. We understand that construction is a relationship business, a service business. Randomly taking bids from unknown subcontractors and calling it a budget is not a real estimate. It's a gamble.

In a world where insurance companies often fall short and traditional models fail to capture the complexities of modern construction, Madelia stands as a beacon of innovation and reliability. Our network is more than a collection of contacts; it's a community of professionals committed to providing accurate, fair, and transparent estimates.

Through Madelia, we're not just rebuilding homes; we're redefining the way homeowners prepare for and recover from loss. We're building relationships that last, with local contractors who know the land, understand the people, and are invested in the community's future.

To further illustrate how Madelia is revolutionizing the construction estimating process, here's a breakdown of our approach:

1. Rooted in Real Construction Experience:

Madelia's journey began with firsthand experience as general contractors, recognizing the shortcomings of traditional models like "Xactimate" that failed to account for local factors in places like California and Hawaii.

2. Understanding Local Nuances:

Madelia's approach recognizes that construction is not one-size-fits-all. The estimates are tailored to client expectations, considering factors like property type and location.

3. Building Relationships with Subcontractors:

Emphasizing that construction is a relationship and service business, Madelia has forged connections with various subcontractors, ensuring that estimates are grounded in reality.

4. Leveraging Local Expertise:

Madelia partners with skilled professionals who understand the community, building codes, material costs, and labor availability, reflecting the realities of the local market.

5. Emphasizing Quality and Compliance:

Quality assurance is paramount, with rigorous vetting processes, regular audits, performance reviews, and feedback mechanisms to maintain the integrity of the network.

6. Innovating with Technology:

Madelia integrates local insights with advanced algorithms, providing instant, accurate, and comprehensive estimates, setting itself apart through technological innovation.

7. Conclusion:

Madelia's network is a response to traditional estimating models' shortcomings, providing accurate and reliable estimates by leveraging real construction experience, local nuances, relationships, and technology.

Our approach is not just about business; it's about community, sustainability, and innovation. Together with our trusted partners, we're paving the way for a better replacement model that puts homeowners' needs at the forefront.

Join us in this exciting journey. Contact us today to learn more about the Madelia network and how we can assist you in your rebuilding process.



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